Private Sector Services
Interim/part time executives
- CEO/COO
- Marketing
- Sales
- Human Resources
- Finance
Strategy Development
- Mission, values and vision
- Clear goals and objectives and timelines
- Elimination of internal barriers to good strategies
- Deep strategic insights into markets & customers
- Identification of strategic competencies
- Setting strategic priorities
- Organizational alignment and focus
Strategy Execution
- Clear, realistic plans for achieving goals
- Rigorous resource allocation
- What matters most, and how to measure it
- Resilience plan
- Integration into operations
- Disciplined performance monitoring
- Culture of accountability
Marketing Process
- Target market identification
- Market research
- Customer needs analysis
- Competitive analysis
- Value proposition development
- Product development strategies
- Potential prospects
- Partners and alliances
- M&A targets
Go-to-Market Strategies/Plans
- Market positioning
- Pricing strategies
- Collateral creation
- Website development
- Lead Generation
- Media outreach
- Channel programs
- Product launches
Marketing Communications
- Non fad-based promotional campaigns
- Awareness generation
- Media outreach
Sales Team Building
- Teaching core value propositions
- Presentations and collateral materials reinforcing message
- Sales process selection and training
- Skills training
- New hire training
Sales Team Performance – Measuring & Tracking
- Key performance indicators
- Deployment of SFA or CRM to track performance
- Systems for monitoring critical milestones of opportunities
Human capital issues leadership capabilities in your organization
- Executive coaching
- Strategic workforce planning
- Alignment of human capital strategy with business strategy
- Succession planning
- Team building
- Developing emerging leaders
- Alignment of incentive strategies with business strategy
Merger and Acquisition Integration
Project Management
- Clear articulation of measurable project objective
- Identification of key participants (internal and external)
- Leadership of meetings
- Alignment
- Milestone setting and monitoring
- Launch